Let me help you simplify the process, learn cut flower growing, and build a profitable cut flower business from home.

Start Simple. Sell Smart.

She's easy to listen to, has so much knowledge and seems like someone I'd love to chat with in person! So many flower farmers who have only been in the business for a couple of years are giving out advice, but this host has been in the business for 16+ years!! I'll take her advice,..

Katy Mirabal

About Paula Rice

Start Simple, grow smart

Paula teaches beginners and aspiring flower farmers/growers to launch with a small, easy, cut-and-come-again garden that trains both you and your garden. You’ll be amazed by the stem count and the profit from a focused set of workhorse varieties. While the garden keeps giving, you master harvest cadence, basic design, and a weekly schedule that turns stems into reliable sales... and then move this starter garden into your advanced BloomPrint cut flower Garden.

From Every Sales Channel to the Garden-Florist Advantage

With 18 years in growing and selling flowers from farmers’ markets (10 years), a nine-store grocery route, a 20+ florist route, a farm stand, weddings, small events, and wholesale—Paula now shows you how to right-size. You'll grow your dream garden and match it to the markets you choose... it's a process that develops as you discover what you love and don't love. Her BloomPrint weaves annuals, perennials, bulbs, and shrubs into an all-season plan so you never wonder if you’ll have flowers week after week

Paula Rice sitting at her desk ready to talk about business planning for a virtual meeting.

About Paula Rice

Start Simple, grow smart

Paula teaches beginners and aspiring flower farmers/growers to launch with a small, easy, cut-and-come-again garden that trains both you and your beds.

You’ll be amazed by the stem count and the profit from a focused set of workhorse varieties. While the garden keeps giving, you master harvest cadence, basic design, and a weekly schedule that turns stems into reliable sales

From Every Sales Channel to the Garden-Florist Advantage

With 18 years in growing and selling flowers from farmers’ markets (10 years), a nine-store grocery route, a 20+ florist route, a farm stand, weddings, small events, and wholesale—Paula now shows you how to right-size.

You'll grow your dream garden and match it to the markets you choose... it's a process that develops as you discover what you love and don't love. Her BloomPrint weaves annuals, perennials, bulbs, and shrubs into an all-season plan so you never wonder if you’ll have flowers week after week

Paula is a beautiful soul sharing her journey and sharing a lot of wisdom along the way. I could listen to her all day!

Mariette1990
A trio of cut flowers in white bud vase to go along with a testimonial about Paula's wisdom on being a cut flower expert and excellent podcast speaker.

Paula Rice Podcast Guest and Cut Flower Speaker Topics

From 2014-2017, I served as Regional Director for the Association of Specialty Cut Flower Growers (ASCFG), where I organized and spoke at conferences in Washington, Texas, West Virginia & Missouri . My presentation was "Office-to-Field Business Planning",

helping beginner cut flower growers bridge the gap between their garden dreams and the business side of growing.

My presentations focused on the practical systems every grower needs: master plant scheduling, crop profitability analysis, accounting setup, and step-by-step business planning that actually works in the field.

While I I have since incorporated my presentations into my online education, I'm available for podcast interviews and virtual presentations on all topics of cut flower growing and business planning.

Office to Field: Business Planning for Success: Getting Organized

Birds Eye View Behind the Blooms:

Building a flower farm

(Virtual tour)

Starting Seeds: Building a Bare-bones Seedling System that Works, even without a greenhouse

What to Grow & Why: Strategic Planning For Spring, summer & Fall success

Master Harvest & post Harvest: Understanding the basics so your flowers last and your customers return.

Marketing: How to Develop Divirsified markets for Increased Profits when you're getting started

ODuis at quam posuere, eleifend magn:

ODuis at quam posuere, eleifend magn:

View My Portfolio of Work...

I will drive out of my way to get my flowers from BeeHaven Flower Farm! The most beautiful bouquets! (Grocery Store Cutomer)

Danelle B Peterson

Such a cute little place. So happy we followed the signs to find it... also the BEST sourdough bread I've ever had!! (Farmstand Fan)

Joanna Johnson

Beautiful flowers made even more special by the wonderful family that grew them. You can feel the love in every bloom (Local Farm Fan)

gina Stolley

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